Thursday 11 December 2014

Google Campus

I went to an external event that had to have relevance to 'Emergent Media'. A group of friends and I decided what better to do, than go to a seminar where start up companies were pitching their new and upcoming products/services which involved new and emerging technologies or already existing technologies but refurbished for public appeal. On another note, I learnt that Google Campus have other campuses in different locations namely Santa Monica, London and Paris.


Upon getting to the event, we were all excited to see what this 'campus' would look like as we had previously seen the film 'The Internship" which involved a Google Campus. In america and the venue was exceptionally stunning. Furthermore, our expectations of the London Google Camus was pretty high because of the film we had seen but upon reaching the venue we were taken aback. We initially thought that the campus would be a stand alone building, until we saw it was looked to be what looked like an old warehouse. We did on the other hand see some pretty old pieces of technology like the first Macintosh Computer and first video recorder.



- Figure 1:  1984 Macintosh: Apple Computer, Inc.

We were all underwhelmed at what we saw but decided that we didn't come to the campus for its looks, but for the content the start ups were going to provide us with and if the products/services were going to to be interesting or not.



1st

Self Care People
www.theselfcarepeople.co.uk

Their mission statement states "to empower people to prevent diseases, Identify Health risks, and manage long-term health conditions using the state-of-the-art technology that enables the healthcare team to access Patient generated health information and use the information for better diagnosis and decision making."
Personally I didn't really understand this pitch as the person pitching explained that there would need to be a piece of technology to be installed in the patient's home. I had trouble understanding how the information in the device would be relevant to the patient if they needed help ASAP. For me, this wasn't the most appealing pitch as the person selling their service for me, wasn't able to get their point about the service across effectively.


2nd
Henchman
In summary, this for me was the best pitch as it had the most people talking about it and for me it was the most intriguing. It is a mobile app that deliver "anything" to you within 60 minutes or your money back. Their mission really is to "Get anything you want from any restaurant or store delivered to you in less than 60 minutes" 


The pitch that was given really interesting but the business model only exists for a certain area and not all across London as of yet. Even the Mobile app looked of professional quality too as you can see below: 


The pitch for me was sold. I feel like a lot of people in the audience were interested in the promise it had. Personally, when they manage to expand their I would like to try them out to see if their manage to achieve their goal.
- Figure 2: Henchman App UI

Here's a picture of me at the campus (my friend photobombed):















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